Earlier today, the super brand that is Calvin Klein presented their Spring 2010 collection to select members of the media. We know we’re a while away still, but we like to keep you on the cusp. The super brand that is Maxim was there to take it all in. And we have pictures.
The presentation revealed a return to American sportswear with iconic pieces updated with subtle twists: technical nylon or stretch poplin shirts paired with loose ties and cuffed chinos, spring sport coats with loose fitting khakis, or a washed poplin raincoat over a grey sweatshirt giving us both sporty, and at the same time, relaxed! This might seem a somewhat perplexing dichotomy. Perhaps it will strain your brain less if you think of it simply as effortless. We like effortless.
And always a favorite with the Maxim gang, this season CK Jeans give us a contemporary twist on the acid wash wear of the late 1980s. Don’t worry though. You don’t have to bring back big hair or break out the mix-tapes. You just have to buy the jeans – some serious spring-wear for sure.
Finally, we’d like to introduce you to Calvin Klein Underwear X. We’ll bring you more on this later but just between us, as we cruised the room we gave the cute brunette in the middle a little wink. We think she likes us.
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