PONTIAC “YOUR VIBE” SWEEPSTAKES
OFFICIAL RULES - NO PURCHASE REQUIRED

HOW TO ENTER: To enter, visit http://www.maxim.com and go to the contests page to reach the official entry form.  Then fill in your name, home address, e-mail address, daytime telephone number, and date of birth and hit the SEND button. No Purchase RequiredSweepstakes will run from 12:01 a.m. Eastern Time on May 15, 2008 through 11:59 p.m. Eastern Time on July 15, 2008. Only one entry per person and per e-mail address will be accepted. Duplicate entries will be disregarded. In the event of conflict amongst persons claiming to be the Entrant, prize will be awarded to the owner of the e-mail address. Use of automated entry devices or programs is prohibited. Any attempts to access the site via a bot script or other brute-force attack will result in that IP address becoming ineligible for the entire sweepstakes. Sweepstakes Entities (defined below) are not responsible for any incorrect or inaccurate entry information, human error, technical malfunction, failures, omission, interruption, deletion, or defect of any telephone network, computer on-line systems, computer equipment, servers, access providers, or software, including any injury or damage to participants’ or any other persons’ computers relating to or resulting from participation in this Sweepstakes; inability to access the entry website or any pages thereof; theft, tampering, destruction, or unauthorized access to, or alteration of entries; entry submissions that are processed late or incorrectly or are incomplete, garbled, or lost due to computer or electronic malfunction or traffic congestion on the Internet or any website.  Proof of entering information at website is not considered proof of delivery or receipt. All entries become the sole property of the Sweepstakes Entities and will not be returned or acknowledged.  False and / or deceptive entries or accounts shall render entry ineligible.

WINNER SELECTION: One (1) Grand Prize Winner will be selected in a random drawing of all eligible entries received, on or about July 17, 2008. The selection of the winning entries shall be within the sole discretion of the Sweepstakes Entities, whose decisions shall be final. Odds of winning are determined by the number of eligible entries received.

ELIGIBILITY:  Open to legal residents of the United States, 21 years of age or older as of date of entry who have a valid driver’s license.  Employees of Dennis Publishing, Inc., Dennis Digital, Inc., General Motors Corporation, Digitas Inc, and GM R*Works (collectively “Sweepstakes Entities”) or any of their respective parent companies, subsidiaries and affiliates, and their families, are not eligible to participate. All federal, state and local laws and regulations of the United States apply. Void where prohibited or restricted by law. In the event that the Sweepstakes is challenged by any legal or regulatory authority, Sweepstakes Entities reserve the right to discontinue or modify the Sweepstakes, or to disqualify participants residing in the affected geographic areas. In such event, Sweepstakes Entities shall have no liability to any entrants who are disqualified due to such an action. By entering this Sweepstakes, entrants accept and agree to be bound by these Official Rules and the decisions of the Sweepstakes Entities, which shall be final, binding and conclusive on all matters. Grand Prize Winner and guest must be available to travel on any dates selected within the sole and absolute discretion of the Sweepstakes Entities pursuant to two days’ advance notice.

PRIZES/VALUES: Grand Prize (1): Grand Prize Winner will receive a 2009 Pontiac Vibe GT automobile with options to be determined by Sweepstakes Entities, and including the manufacturer’s standard warranty (any upgrades or options that are not on the vehicle as delivered are the sole responsibility and at the sole expense of winner), and including a custom automobile paint job (by an artist to be selected within the sole and absolute discretion of Sweepstakes Entities), and a three day / two night trip for Grand Prize Winner and one (1) guest to Los Angeles for the prize presentation (date to be determined).  Prize presentation trip includes roundtrip coach airfare (airline to be selected within the sole and absolute discretion of Sweepstakes Entities) from the US gateway airport closest to the winner’s home and accommodations for two nights (double occupancy) at a hotel to be selected and determined in the sole and absolute discretion of Sweepstakes Entities. In the event that the Grand Prize Winner prefers not to receive the custom automobile paint job, the winner will be entitled to receive $15,000 in cash in lieu of the custom automobile paint job.  MSRP of the Pontiac Vibe GT is $22,110.  Approximate total retail value of the Grand Prize is $39,510. Actual retail value of Grand Prize may vary depending upon city of departure.  If the major airport closest to the Grand Prize Winner’s residence serves the greater Los Angeles metropolitan area, the Grand Prize will not include air transportation or land transfers to the hotel and no substitution or compensation will be provided. All expenses not specifically referred to herein shall be the responsibility of Grand Prize Winner.  The winner shall be required to personally accept delivery of the vehicle prize and present adequate personal photo identification, a valid driver’s license and proof of current insurance prior to taking delivery at the Winner’s home.  In the event that the Winner opts not to receive the custom automobile paint job, receipt of the vehicle portion of the prize will take place at a Pontiac dealer location (to be determined) within or reasonably close in proximity (as solely determined by Sweepstakes Entities) to the winner’s city or town of residence. If Grand Prize Winner does not present the appropriate documentation, Grand Prize Winner will be disqualified, and will not receive any prize in the Sweepstakes; an alternate Grand Prize Winner will be selected. Grand Prize Winner is responsible to comply with all federal, state and local laws and regulations with respect to ownership of vehicle, including but not limited to insurance requirements. Grand Prize Winner is responsible for any federal, state and local taxes, title, license, registration fees insurance or any other cost or fee not specifically referred to herein. All travel and transportation costs associated with collecting the vehicle prize will be solely the responsibility of the winner. Sweepstakes Entities are not responsible for delays in delivery of the vehicle prize. Sweepstakes Entities, however, shall use all reasonable efforts to deliver said vehicle prize within 8 – 12 weeks of receipt of the fully executed and notarized Affidavits of Eligibility and Liability Releases, and, except where prohibited, Publicity Releases. The winner shall bear any risk of loss or damage to the vehicle prize after it has been delivered to the specified delivery site, if the vehicle prize is not picked up within thirty (30) days of the date the vehicle prize is delivered to the specified delivery site, and after the thirty (30) days the vehicle prize may be forfeited by the winner and an alternate winner selected. Grand Prize Winner and guest must travel on the same itinerary. All federal, state and local laws and regulations apply. Taxes, if any, are solely the responsibility of the winner. Dates of trips and travel arrangements to be selected and determined in the sole and absolute discretion of the Sweepstakes Entities, subject to availability. Blackout dates and restrictions may apply. Grand Prize Winner and guest are responsible for all required travel documentation. No substitution, transfer, assignment or cash equivalent of prize permitted, except that Sweepstakes Entities may substitute any prize of equal or greater value for any reason. Failure to return any required documentation so as to be received within forty-eight (48) hours of prize notification will result in automatic prize forfeiture. If prize is forfeited for any reason, an alternate winner will be chosen in a random drawing of all eligible entries.

NOTIFICATION/TERMS: Winner will be notified by electronic mail and/or regular mail.  Winner’s name may also be posted at http://www.maxim.com and/or in MAXIM Magazine. If Sweepstakes Entities are unable to contact the Winner to notify the winner that he or she has been selected as the Winner, or if any notification is returned as undeliverable, for any reason beyond Sweepstakes Entities’ control, the prize will be forfeited and awarded to an alternate. Winner and guest may be required to execute and return an affidavit of eligibility / release of liability and publicity release so as to be received within forty-eight (48) hours of issuance of notification. Failure to comply with these requirements will result in the award of the prizes to an alternate. The Winner’s guest must meet all eligibility requirements of this Sweepstakes, and must also execute and return an affidavit of eligibility/release of liability and publicity release by the deadline specified in order for the guest to be permitted to accompany the Winner. The return of the affidavits/releases of liability within the allotted time shall be solely the responsibility of the respective winner; Sweepstakes Entities are not responsible for delays in delivery. Entry constitutes winner's permission to print and/or post the winner's name in MAXIM Magazine and/or on the world wide web, and winner’s consent to use his/her name, photograph, and/or voice recordings and likenesses for advertising or publicity purposes, in all media, without additional compensation or permission, except where prohibited by law. This Sweepstakes shall be governed by and construed in accordance with New York law, and the venue for all controversies will be exclusively in state or federal court in New York, New York.  All federal, state and local taxes are exclusively the responsibility of the winner.

RELEASE OF LIABILITY: All entrants including the winner hereby release the Sweepstakes Entities and their respective parents, affiliates, subsidiaries, wholesalers, retailers, officers, directors, agents, employees and all others associated with the development and execution of this Sweepstakes from any and all liability with respect to, or in any way arising from, this Sweepstakes and/or award, acceptance or use of the prize, including liability for personal injury, death, damages, or monetary loss, and including the risks of travel and of attendance at public events.

PRIVACY. Any personal information supplied by entrants to Dennis Digital, Inc. and to Dennis Publishing, Inc. will be subject to Dennis Digital, Inc.’s and Dennis Publishing, Inc.’s privacy policy and terms of service located at www.maxim.com/legal. Additionally, by opting into specific offers from the Sweepstakes Entities, your personal information will be subject to each entity’s respective privacy policies and you agree to receive additional e-mail communications from those entities.

WINNERS LIST: For the names of the winners, send a self-addressed, stamped envelope to The Pontiac “Your Vibe” Sweepstakes, c/o Dennis Digital, Inc., 1040 Avenue of the Americas, 12th Floor, New York, NY  10018 by September 30, 2008.  (Vermont and Washington residents and residents of any other states where this requirement is proscribed by law may omit stamp.)

Sweepstakes Sponsors and Administrators:  The Sweepstakes Sponsors and Administrators are Dennis Publishing, Inc., 1040 Avenue of the Americas, New York, NY 10018 and Dennis Digital, Inc., 1040 Avenue of the Americas, New York, NY 10018.



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