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There’s a little-known scientific equation (or maybe it’s a law of the universe, we’re not entirely sure) that we like to call the “Badass Booth Babe Inverse.” We have done the calculations, consulted with world-renowned professors, and sifted through historical records, and the gist of it is this: The more badass the exhibits are at E3, the fewer booth babes required to attract nerds. This was quite the badass year, with PS4 and Xbox One setting the stage for a top-notch E3, but that didn’t stop our meticulous calculation of this phenomenon. We could show you our research in equations, but we’d much rather show you the pictures.


 

Also on Maxim.com:

E3 2013: The Exclusives

E3: The Day Zero Response

 

There’s a little-known scientific equation (or maybe it’s a law of the universe, we’re not entirely sure) that we like to call the “Badass Booth Babe Inverse.” We have done the calculations, consulted with world-renowned professors, and sifted through historical records, and the gist of it is this: The more badass the exhibits are at E3, the fewer booth babes required to attract nerds. This was quite the badass year, with PS4 and Xbox One setting the stage for a top-notch E3, but that didn’t stop our meticulous calculation of this phenomenon. We could show you our research in equations, but we’d much rather show you the pictures.


 

Also on Maxim.com:

E3 2013: The Exclusives

E3: The Day Zero Response

 

 

 

 

 

 

 

 

E3 2013: Booth Babes

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