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The former wrestling star and host of the SPEED Channel's reality series takes some time from his illustrious mixed martial arts career (in a parallel universe) to confirm General Motors is royally screwed.

The new season of Bullrun looks like it has a good combination of power and speed cars. For every Porsche, there's a Chevy Avalanche. For a race that's 3,500 miles long, do you give the advantage to the power or the speed of a vehicle?
In short, it's more about the durability of the car, as opposed to the speed, that gives you the advantage in this type of competition. But really it's about the drivers, the interaction between the two drivers on the team. If you have a fast or durable car, but can't manipulate it to its fullest potential, if you can't employ strategy to get from point A to point B faster than the other teams, it wouldn't do you any good.

The scheduled route is really long. Were there any sort of areas that were harder for riders to get through?
Well, I'd have to say that the first area that comes to mind is Flagstaff, Arizona, where we went to sleep and woke up to three feet of snow. So that was just one of Mother Nature's curve balls that we were thrown. But, hey, it's a reality show and you have to adapt and overcome. It's interesting how people dealt with it: Either they fell by the wayside or prospered and overcame the elements.

It might have also been Mother Nature telling you the Arizona Cardinals were going to make it to the Super Bowl...
Obviously, stranger things have happened, but, yeah, it was just a weird deal.

You've fought in front of tens of thousands of people at a time around the world as a professional wrestler. Is there any comparison between the thrill of having so many people cheer for you and competing against the treacherous terrain on Bullrun?
You know, I don't want to devalue our product by any stretch of the imagination but running around in your underwear in front of three thousand people in Atlanta, Georgia, screaming your name in the deep South, when you're a Jewish kid from Tulsa, Oklahoma, and having millions of people watch at the same time, that's pretty hard to parallel. The thrill of slamming the accelerator down on a 900-horsepower Cobra and getting the front end off the ground going 90 miles per hour—now that's a pretty cool thing, but in no way, shape, or form is it really comparable to what I used to do, whether it's playing professional football and listening to my first national anthem as a rookie and seeing the hair stand up on my arms and wanting to just put my head through somebody's face.

Let's imagine Bill Goldberg is tasked to actually race in Bullrun III. What car would you prefer to drive?
Definitely a very durable, reliable car or truck. Over the past couple of years, the biggest surprises to me have been the performances of the teams driving the trucks, whether it be just a regular truck or whether it be a Z71 Avalanche-type deal with the gimmick in the back. Those have really done well.

What was your first car?
My first car was a 1976 Pontiac Trans Am. For a first car, it was a killer. Beggars can't be choosers, but I really wanted a 1970 Ram Air IV Trans Am that was a four-speed.

IMG_4045.jpgWere you one of those kids that went home and worked on his car?
Well, I perfected the art of taking a car apart at an early age. What I didn't learn was how to put the damn thing back together. I got the car, drove it for about a month, and then I broke my arm playing baseball. So, I figured, What a great opportunity! I've got a lot of time on my hands. I've got one arm. Why not take the car apart? Needless to say, it was one of the stupidest things I've ever done. A year later, I ended up selling it and had to get a number of trailers to get all of the thousands of pieces out of my place.

Didn't you realize that after a couple screws were loose that you couldn't put it back together?
You know, that's one of those hindsight things. I guess I'd already been hit in the head a number of times to the point where I couldn't think logically, nor can I think logically still.

Everyone has a bad car story—cars breaking down and accidents happen. What's your worst story?
You know, I really don't have a "bad" car story, but I do have an emasculating one. I had three cars that were from an auction and I live in a quite secluded area up in the hills. Bringing an 18-wheeler to my house is just not possible, so I had to get the cars offloaded on the main street and then drive them about three quarters of a mile to my house. One of the cars was a 1970-and-a-half Z28 Trans Am car, a full out race car. I like to think that I can drive and it, being a race car, there's something called an in-and-out clutch. It's either in or it's out. It's either one way or another. So, long story short, I get in the car and it stalls repeatedly. I get frustrated, jump out of the car, and my wife jumps in the car, starts it up, and heads it right up the hill to my house on her first try. My wife is a stuntwoman and performs with cars, but at the end of the day, that didn't make my testosterone level boost up anymore than it had dropped down to.

Is there a car story that you look back on as something that you remember that's really satisfying?
There are so many of those, dude. I've got twenty-two cars in my garage. A very satisfying experience that I had was that I was wrestling in Japan. The Barrett-Jackson auction in Scottsdale, Arizona, just so happens to be around the same time. I got a phone call at four in the morning in Tokyo and a guy named Bob Johnson who got me into the car collecting hobby is standing on stage at Barrett-Jackson. Fast-forward to me buying three vehicles at about 4:30 in the morning, but they are three of the coolest cars in my collection. I've got so many car stories. When I was a kid, I'd go to the orthodontist, and the worst thing in the world was to go to the dentist or orthodontist when you're a kid. But, I loved it because I'd sit in my orthodontist chair and look out his window at his 1967 Shelby GT500 and dream about having one.

As you know, car companies are not doing so well these days. As a car connoisseur, what's your take on what went wrong and what's the remedy?
There's not really one place where they went wrong by any stretch of the imagination. I just think that the retro muscle car arena is one place they could have prospered but really dropped the ball. It really is a shame. But the remedy...I don't know. I think the remedy is that they need to get more grassroots. They really need to go out to the public and find out what the public has a thirst for instead of putting all of their eggs in one basket, thinking that they know what the public wants, spending ten or fifteen years developing it, and then having it obsolete on arrival.

Now, switching gears just a little bit, you made an appearance at Fedor Emelianenko's last bout where he solidified his standing as the No. 1 MMA fighter in the world. Do you think there's any fighter out there that can stop Fedor?
You know, all it takes is one kick, one punch, one submission, and anybody could be beaten at any period of time. So, match-up-wise do I think there's anybody out there that could beat Fador? I think it's quite possible there's someone out there that has a style that's capable of beating him. I think my buddy Brock Lesnar has as good a chance as anybody in a fight with Fedor—he doesn't have much experience in MMA, but as far as the potential he could take just about anybody down on the planet in the heavyweight division.

If the 42-year-old Goldberg was mid-twenties Goldberg, knowing what you know about the fight and TV business, what would you be doing right now?
I would be playing football, no question. I have never had a calling so strong, other than to help people in unfortunate situations, than to be on the field. If you want to ask me that question as a segue from my football career to another career, I would have to say, if that happened and MMA was at the forefront as it is today, it would have been a no-brainer: I would have jumped into MMA in two seconds.

Were sure in a parallel universe, a long-locked Dana White is shouting at underlings to set-up Goldberg vs. Fedor.

Check out Bullrun, premiering February 19 at 10 PM EST on the SPEED Channel. P.S. - Wanda Goldberg, Bill's wife, hosts the third season of Faithful Friends on Animal Planet. Bill Goldberg made me write that.