This New Electric Pickup Aims to Take On the Tesla Cybertruck

The Lordstown Endurance pickup will “meet or exceed the performance of most full-size pickups on the market.”

Ohio-based automaker Lordstown Motors aims to beat the futuristic Tesla Cybertruck to market with a very traditional-looking, four-cab electric pickup. 

The Lordstown Endurance promises to “meet or exceed the performance of most full-size pickups on the market.” It aims to achieve this using a four-wheel drive hub-motor system, according to Robb Report. Other specs have yet to be announced, but these selling points are listed on its website:

• All-electric range up to 260 miles per charge
• Tighter turning radius
• Greater traction
• Fewest moving parts
• Extended brake life due to re-gen braking
• No oil changes
• No emissions
• Extra-large frunk storage
• Telematics
• High output accessory/tool power
• Lowest total cost of ownership
• Fleet proven technology

Lordstown says that the first deliveries are scheduled to be made in late 2020 months before Elon Musk’s megahyped, Blade Runner-inspired competitor arrives. The Endurance starts at $52,000, which is more than the base model and mid-range Tesla Cybertrucks. If you want to be the owner of the world’s first electric pickup, Lordstown is currently taking $1,000 deposits.