Filmmaker David Gelb, who directed the acclaimed Jiro Dreams of Sushi, has turned his camera's gaze from a Japanese cultural touchstone to an American one in A Faster Horse.
The documentary looks at the huge significance of the Ford Mustang in automotive culture while following the engineering team developing the latest GT350, a high-performance version of the storied muscle car.
The doc focuses on the Mustang's enduring appeal due to Ford's effort to balance enthusiast-pleasing performance with the affordable efficiency that drives sales. You can watch the trailer here:
The title, of course, is a reference to Henry Ford's oft-quoted observation about disregarding driver input. If he'd asked people what they wanted before he introduced his car, Ford said, they would have replied, "A faster horse."
A Faster Horse is playing in limited theatrical release and on-demand nationwide. Because, as the movie poster points out, "Everyone has a Mustang story."
Photos by Gravitas Ventures