Jhené Aiko Hosts H.O.M.E. By MARTELL Experience That Draws Lana Del Rey, Jamie Foxx, Wale and Other Celebs
Join a worldwide initiative that reinvents the codes of hospitality.
Presented by Martell
Martell cognac unveiled its H.O.M.E by Martell experience at an exclusive event hosted by Grammy-nominated singer Jhené Aiko at a stunning Los Angeles mansion on Thursday night.
This unique initiative aims to showcase new perspectives on the art of hosting, supplying precious tips and inspiring people across the world to hold private H.O.M.E by Martell parties of their own.
Aiko presented her distinctive vision of Martell’s art of hosting, with different experiences in each room. Guests were treated to the genius culinary collective Ghetto Gastro and a signature cocktail created by Jhené Aïko with Martell Blue Swift.
“Home entertaining is something I’ve always been passionate about,” said Aiko. “I was excited to curate the first-ever H.O.M.E. by Martell experience, and bring my vision of hosting and Martell’s spirit of curiosity to life.”
The evening was also a celebration of Martell Blue Swift™, with Martell’s Cellar Master Christophe Valtaud on hand to present the House’s latest innovation at an exclusive cellar experience.
A unique Eau de Vie de Vin, made of 100% Martell VSOP Cognac then finished in Bourbon casks from Kentucky, its surprising aromas of candied fruit and plum—complemented by the subtle sweetness of vanilla—offer an exciting new experience to enjoy at home.
With L.A.’s movers and shakers in attendance, the genre-defying occasion was indisputably the place to be. Among Jhené’s Aiko’s special guests were rappers Quavo and Wale, and Nigerian hip hop artist Mister Incredible—all of whom will be hosting H.O.M.E by Martell events in the near future. Aiko also shared tips about how to replicate the Martell experience and host great parties at home.
Whether gleaning culinary tips from Ghetto Gastro or learning how to make a personal cocktail featuring Martell Blue Swift, guests were able to obtain a wealth of inspiration for their own H.O.M.E by Martell events.
Upcoming H.O.M.E by Martell events will be held in Atlanta and Chicago in October, and Detroit, Washington D.C. and Houston in November; all events are private, invitation only.
Parallel events are also scheduled in Lagos, Nigeria and Kuala Lumpur, Malaysia in November.
Here’s how to make “Trip,” Jhené Aiko’s signature Martell cocktail:
2 oz Martell Blue Swift
½ oz lime juice
¾ oz ginger syrup
½ oz fresh pressed pineapple juice
Just top with soda and enjoy!