Playlist of the Week: Solé Fixtapes
This Venice Beach bike company wants to do more than get you from point A to point B.
Launched in 2010, the dudes behind Solé Bicycles knew they wanted to be more than just a purveyor of bikes, but a community for like-minded creatives. An outlet for those who, sure, want a good looking, reasonably priced bike, but also want to chill on the beach, listen to live music, check out a gallery opening and watch the sunrise. Fast forward a few years and they’re now a full-blown lifestyle company, dabbling in music, art, design, fashion and even nightlife. With this in mind, we asked the Solé crew lend us a hand in curating this week’s Playlist of the Week.
Whether you’re cruising from the office to the beach, the coffee shop to campus, or just taking a lazy Saturday ride with friends, these tunes will be the perfect accompaniment (and a good bike will get you there). Check out Solé’s curated “Fixtape” (a nod to the fixed gear bike or “fixie”) below and follow them at @solebicycles.