The phrase "Dilly Dilly!" is now permanently embedded in the American lexicon. Anheuser-Busch isn't about to let us forget it.
A new Game of Thrones-esque commercial introduces viewers to the beer-loving king's newest subject: a wizard who can turn transform objects into cases of Bud Light.
With those abilities, the suds sorcerer proves there is no need to send him to the dreaded "pit of misery."
According to Ad Week, the new commercial will make its broadcast television debut Christmas day during the Steelers vs. Texans game on NBC.
A second will air during the NFC and AFC Championship Games, and the Bud Light 'Wizard' will complete his trilogy with an appearance during Super Bowl LII on February 4.
h/t: Bro Bible