Jim Beam Repeal Batch Celebrates 85 Years of Post-Prohibition Whiskey Heritage

Here's the first look at Beam's badass new bourbon.
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Jim Beam Repeal Batch

Jim Beam's latest bottle celebrates 85 years of lawful whiskey making, and we'll definitely drink to that.

The iconic distillery is launching Jim Beam Repeal Batch, an 86-proof, non-chill filtered version of their Kentucky Straight Bourbon Whiskey that harkens back to full-flavored booze James B. Beam produced following the repeal of the 18th Amendment in 1933, which ended Prohibition in the United States. 

A '30s era label from the Jim Beam whiskey bottles that inspired Repeal Batch. 

A '30s era label from the Jim Beam whiskey bottles that inspired Repeal Batch. 

Jim Beam Repeal Batch's label. 

Jim Beam Repeal Batch's label. 

Fred Noe, Jim Beam's seventh generation master distiller, told Maxim exactly how Repeal Batch differs from their flagship bourbon. 

“Much like my great-grandfather’s recipe produced after the distillery reopened after Prohibition, Jim Beam Repeal Batch is non-chill filtered to create a fuller mouthfeel," says Noe. 

"The lack of chill filtration, as well as the aging process, contributes to the bourbon’s unique flavor and honors the style of bourbon my family produced back in the '30s.”

Each dram of Repeal Batch has a "light amber color along with oaky notes with light vanilla and brown spice aroma." 

Sippers can expect "char and caramelized tones with light sweetness and a pleasant finish of sweetness, oak and char." Sounds about right to us. 

Jim Beam Repeal Batch will be available for $17.99 at your local liquor store this September. Visit their website for further details.