America's college campuses have spawned a cheeky new Instagram trend: "Yeti butting."
It's all in the name: ample-bottomed sorority babes pop a squat on Yeti coolers and then have their friends snap photos of them from the back.
There's even an Instagram dedicated to the sexy new craze, aptly titled "Yeti Butts Daily."
Just about anyone can take a crack at Yeti butting. All you'll need is a Yeti cooler (readily available on most Big Ten campuses), and a butt (preferably in a string bikini). With just those two components, you'll have all the tools you'll need to hit Instagram with a fire Yeti butt pic of your own.
But props to this girl, who used three Yetis.
You can Yeti butt all on your own, or you can invite a friend to join in on the fun (we recommend the latter).
Even better, Yeti butting is kindling school spirit: many wave their school flags high while hunkering down on those chilled Yeti coolers.
These sterling Yeti butters make it look easy, but there's actually quite a bit of strategy involved. The key is to arch your back a bit and then apply considerable pressure on that Yeti.
Kind of like this:
If Yeti Butting were a major, all these girls all deserve to graduate Cum Laude.