Under the Converse Renew program, the Nike-owned brand is crafting Chuck Taylor All-Stars and Chuck 70s from post-consumer and post-industrial waste using one of three sustainable processes.
The Renew Canvas process transforms 100 percent recycled polyester (PET) sourced from used plastic bottles into a material with same look and feel as regular Converse canvas.
The Renew Denim process puts denim jeans sourced from landfills through an upcyling process to create a single-source textile.
Lastly, the Renew Cotton process incorporates cotton canvas waste culled from other manufacturers into a composite made from 40 percent recycled cotton and polyester.
Converse Chuck Taylor All-Stars and Chuck 70s that showcase the Renew Canvas process will be the first to arrive on July 5.
A Chuck 70 created using the Renew Denim process will follow in August before unspecified Renew Cotton models will be released in 2020.