Jordan Brand Debuts Flight Utility Modern Collection

Three new Jordan Brand kicks are coming soon.
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Proto-React

Proto-React

On April 1, Jordan Brand will release a new Modern Collection from its Flight Utility range with three new models: Proto-Max 720, Proto-React, and Apex React.

Proto-Max 720

Proto-Max 720

The Proto-Max 720 has a 720-degree Air Max unit as the name implies, and the other two styles have Nike's lightweight React cushioning system instead.

Proto-React

Proto-React

"Similar to how we're approaching the Jordan game shoe, we want to blend our design aesthetic with leading-edge Nike Inc. innovation when designing lifestyle silhouettes," says David Creech, VP of Design for Jordan Brand. 

Apex React

Apex React

"Off-court comfort is paramount, so the benefit of Air Max 720 and React cushioning is clear."

All three sneakers have a heel strap and Flight Utility details on the tongue and heel tabs. and the Apex React has a Flyknit upper similar to the Air Jordan 1.

Proto-React

Proto-React

Creech adds: "Jordan Brand's future aesthetic is born from careful consideration of materials and graphics. This is balanced by a studied grasp on technology. 

"Our intent is to showcase the best of what can be done with contemporary tools, paying respect to the brand's inherent legacy of highest-quality sportswear while always embracing progressive craft."

Proto-Max 720

Proto-Max 720

The new styles will be available globally online and in select stores on April 1st.