Odell Beckham Jr. just signed a massive $25 million shoe deal with Nike, thereby solidifying the the most lucrative sneaker endorsement ever landed by an NFL player.
An industry insider broke the news to Nice Kicks. Adidas was vying to draw the New York Giants phenom away from Nike and forced the brand to match their offer, which it did.
Beckham's previous Nike shoe deal brought him under $1 million a year, but this one will pay out $5 million annually for the next five.
The athletic wear giants couldn't have picked a better brand ambassador. Aside from being an absolute monster of a receiver, OBJ knows how to sport a pair of kicks both on and off the field. Check out these prime examples of his awesome style below:
h/t: SB Nation