Retro 1990s-Style Watch Line Is Inspired by Air Jordans, Game Boys and Reebok Pumps

Throwback vibes for your wrist.
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The 1990s was a great time for bold colors and new products. Just think back to all those classic Game BoysAir Jordans, Reebok Pumps and other pop culture touchstones popularized back in the day. 

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Upstart watch brand AAASY has a new Supercolor collection of digital watches that draws on those same '90s vibes for stylish inspiration.

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The name of the Kickstarter page for the throwback watch line basically says it all: "AAASY Supercolor - 90s Retro Watches With A Twist." 

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The watchmaker promises "a high quality timepiece ... with a modern and innovative design." One with a "color-changing screen" in addition to fast-change straps.

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According to AAASY, this is the first line of watches "to feature an in-house designed digital display" that doesn't need charging.

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This graphic from their Kickstarter describes what AAASY promises you'll get in a Supercolor: Along with the huge variety of color combinations and the one-of-a-kind digital display, you'll get:

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  • 12H/24H display
  • Date Calendar
  • Stopwatch
  • 44 mm case
  • Water resistant to 5 ATM

AAASY appears to promise release of the watch—its Kickstarter exceeded full funding with more than two weeks left to go—in early 2020. The preliminary price is set at $229 USD.