Tag Heuer Launches 13-Piece ‘Carrera Three Hands’ Watch Line

The “Drive” star sports cool new Tag timepieces in movie poster-worthy imagery.

Tag Heuer

Tag Heuer just dropped a massive collection starring more remixes of the fabled Carrera timepiece, and the Swiss watchmaker has a new A-list global ambassador to help spread the word.

Tag Heuer

Ryan Gosling is the face of Tag Heuer’s new minimalist Carrera Three Hands campaign, featuring a design first introduced in the early 2000s but updated for the 2020s.

Tag Heuer

Color-filtered and blurred imagery showing the Hollywood heavyweight in the no-frills Tags definitely inspires comparisons to cinematography from some of his most heralded movies, namely 2011’s Drive and even 2016’s Oscar-sweeping La La Land.

Tag Heuer

“I appreciate its timeless design. I like clean and simple design generally,” Gosling said in a statement. “Growing up, we lived on a pretty tight budget. I gravitated towards things that were simple and timeless so I didn’t have to think about keeping up with trends.”

Tag Heuer

A total of 13 pieces are divided across four models: the TAG Heuer Carrera Day Date 41 mm, the TAG Heuer Carrera Twin-Time Date 41 mm, The TAG Heuer Carrera Date 39 mm and the TAG Heuer Carrera Date 29 mm.

Tag Heuer

All get a stainless-steel case and bracelet with Tag’s “H” shaped links, save for one that’s paired with a leather strap. Dials branded with the CARRERA block text logo are offered in black, blue, white or silver.

Tag Heuer

No prices or release dates have been formally announced, so keep your eyes on Tag Heuer’s website for the latest on the Carrera Three Hands collection.

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Brandon friederich