Electra partnered with the European-based Danish JBS Textile Group to launch With Love From Carmen, a garment line that sells comfortable-but-sexy lingerie and swimwear.
The 44-year-old Baywatch beauty told Fox News that the idea has been in the pipeline for some time, saying “I’ve always wanted to have my own lingerie line since I started doing all the sexy photo shoots and then when I merged that with dancing and burlesque."
Her target demographic isn't just women, as Electra also gave us guys some much-appreciated advice on purchasing lingerie.
“If you’re a man out there, I would pay attention to what your woman is into,” she advised. “Just put a lot of thought into it. But also, think about how you want to see her. I think that’s fun, too. You can also grab your girlfriend and have her try on lingerie for you at the store and pick it out together. I think that’s so, so sexy and fun."
Of course, we've known for a long time that Carmen looks stunning in just about anything—or hardly anything at all. See for yourself in some of her most stunning Instagram shots below:
h/t: The Smoke Room