Kendall Jenner Somehow Offended the Right, Left and In-Between With This Terrible ‘Protest’ Pepsi Ad
Pepsi pulled the ad, but you can still watch it here.
By now, you’ve surely heard the buzz about Pepsi’ new super “woke” ad featuring Kendall Jenner. Watch it above.
Yeah—no one’s buying it. And that’s because aside from setting the commercial at an oddly generic protest scene, people generally don’t associate multi-billion dollar corporations with social awareness—especially when said corporations are trying to use images of social activism and a Kardashian to sell soda.
The ad runs as follows: Kendall Jenner is in the middle of a photo shoot, notices an ethnically diverse mix of people marching in the street with signs, and abruptly decides to join them.
She strips off her blonde wig and makeup, leaves her photog hanging, and grabs a Pepsi for a crowd control officer. Everyone cheers because the blue can brings the world together… or something.
Lefty libs and staunch conservatives alike have lambasted the ad. Piers Morgan went so far as to call the commercial “stupefyingly diabolical.” We don’t know about that, but some other celebrity tweets seem to echo the internet’s sentiment pretty accurately.
S/O to @KendallJenner and her smudged lipstick for ending police brutality! A true blessing.
— LAS VIDAS NEGRAS IMPORTAN (@JosieVF) April 5, 2017
If this #Pepsi ad is the choice of a new generation, Im gonna need that generation to turn in its badge.
— Margaret Cho (@margaretcho) April 5, 2017
— Piers Morgan (@piersmorgan) April 4, 2017
Of course, not everyone’s immediate response was one of disgust. Some had genuinely funny takes on the tone-deaf ad.
"But you said you wanted social media to talk about Pepsi." – Advertising guy to Pepsi executive before agency is fired.
— Jim Gaffigan (@JimGaffigan) April 5, 2017
I could spend the rest of my life trying and not even come close to making something as funny as this Pepsi ad. https://t.co/C5qG1trHKg
— Judd Apatow (@JuddApatow) April 5, 2017
All levity aside, we really hope Pepsi has parted ways with whichever short-sighted advertising firm came up with this shit.