If you've been keeping track of Kylie Jenner's moves publicity and profit-wise, this isn't going to surprise you. According to Forbes magazine, the 20-year-old baby of the Kardashian family is on her way to beating Mark Zuckerberg's standing record as the youngest self-made billionaire, ever.
Anyone sitting there and saying either "who the hell is Kylie Jenner" or "no way, that Instagram person?" doesn't know the numbers. Jenner knows how to make bank.
Fox Business breaks it down:
The 20-year-old, who launched her own cosmetic line called Kylie Cosmetics less than three years ago, has already accumulated more than $900 million. According to Forbes, she sold more than $630 million worth of makeup since its launch, including an estimated $330 million in 2017. Forbes said it valued her company at nearly $800 million, and Jenner owns 100% of it.
That's not all.
Jenner also reaps a cool $100 million in profit from Keeping Up With the Kardashians and her sponsored posts on Instagram. She has 110 million followers, so for an advertiser, that's a lot of guaranteed eyeballs on their product. She's basically a money-making machine.
Let's give Jenner even more credit. According to Forbes she's built this empire from investing her own money. "I don't want to do it with anyone else," she said.
Taking stock of your platform and leveraging it to absolutely blow up your own bank account is damn smart no matter how you slice it. Respect.
Well, respect from some. Social media reactions revealed some blistering takes on the news.
Even the dictionary got in on the act.
We get the point about being born into money; no one believes the Kardashians were ever anywhere near what counts as poor. They didn't need to raid the local food bank or eat hot dogs and chips till the rent was due.
But who knows? Kylie Jenner might have come up if she'd had a poor background, too.
Billionaire, schmillionaire, look at her. We're good with this.