As part of a partnership with Liquid Death Mountain Water, the legendary vert skater donated 100 vials of his actual blood to be mixed with paint and used on boards.
"Apparently I didn't read the fine print and now Liquid Death officially owns my soul, and my blood, too," Hawk said in a promotional video per USA Today. "I don't know, it's very confusing. They're taking my blood, and they're gonna use it for skateboard graphics."
The design features Liquid Death's " Thirst Executioner" mascot clutching Hawk's iconic skull on a vermillion background, along with the catchphrase " Murder Your Thirst" at the nose.
Hawk is an ambassador for Liquid Death. The water company with the intimidating name says it aims to "to make more people laugh and get more of them to drink more water more often all while helping to kill plastic pollution." Both its still and sparkling water varieties are sold in aluminum cans instead of plastic bottles.
Unfortunately, every example of Liquid Death's Hawk Blood Deck is spoken for. You can find plenty of other irreverent merch at the company's webstore.