The ‘Pawnagraphic’ New Logo of the World Chess Championships Is Freaking Everyone Out
Who knew tantric sex and chess went so well together?
Playing a board game isn’t exactly what you’d call a “sexy” activity.
The World Chess Championships is evidently trying to change that perception with a wild new logo that looks suspiciously—or exactly—like a tantric sex position.
The World Chess Championships just released their new logo and THIS is what they came up with 🙈🙈🙈 pic.twitter.com/40tkyTM6sG
— SB Nation (@SBNation) December 19, 2017
The WCC calls the logo “controversial and trendy, just like the host city [of London].” Hmmmm…whatever you say, guys.
It certainly caught everyone off guard. Just watch Fox anchors Dan Evans and Kelly Chapman lose their shit during the lewd logo’s dramatic unveiling:
— Ashton Edwards (@AshtonEdwards4) December 20, 2017
Others had similarly hilarious reactions:
Trump Pence Logo: This is a little suggestive, huh?
World Chess Championships: Hold my beer. https://t.co/JkRPgt46XI
— 🎃 Ballooween 🎃 (@why_balloo) December 19, 2017
1) 6×6 "chess board"
2) black pawn on the first rank
3) xxx during the game, really?
— A.Otterstein ♔ (@schach24) December 20, 2017
THIS IS GOING TO BE THE SEXIEST WORLD CHESS CHAMPIONSHIPS EVER https://t.co/6FQIqylK5C
— James Dator (@James_Dator) December 19, 2017
In today's WTF were you thinking: This is the 2018 World chess championship logo design. pic.twitter.com/6flEL2lyNE
— Riley Battaglini (@RilezB) December 19, 2017
Hell, those enterprising bastards at the WCC are even trying to cash in on the sudden uptick in fame by selling prints with the “famous world chess championship logo” for a whopping $54.
— World Chess (@theworldchess) December 20, 2017
Ridiculous as it is, credit where credit is due. Seriously, when was the last time you thought about the World Chess Championships?
Who knows what kind of Kama Sutra-inspired craziness we’ll see when the competition kicks off on March 10, 2018.