MAD Paris Transformed This Rolex Daytona SK II Into a Stunning Work of Fine Art

You’ve never seen a custom Rollie quite like this.

mad-paris-rolex-daytona
Brown’s Fashion

Luxury watch customizers MAD Paris got their hands on a Rolex Daytona SK II and took an already fantastic timepiece and turned it into an exquisitely intricate work of art. 

The original watch was a stainless steel Rollie which MAD took and reconfigured into a striking skeletal version. 

Brown’s Fashion

The watch has been designed with the dial exposed to reveal scrollwork beneath, studded with sapphires. It’s an approach that takes the trend of clear glass open-backed automatics and reverses it, so you can see the watch at work in plain sight. 

It’s a gorgeous way to recognize the craft that goes into any basic Rolex model while enhancing its appearance in a striking way. 

Brown’s Fashion

The band is a classic Rolex accessory but the engraving used on the dial has been molded into the steel there as well. 

This beauty still has that Rolex functionality, with 5 ATM water resistance—though why you’d go diving with this on your wrist is a mystery. 

Purchase your Stainless Steel Rolex Daytona Openwork SK II at Browns today—it retails for $68,957.

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Steve Huff