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![](https://www.maxim.com/wp-content/uploads/2023/06/blublocker-gold-coast-profile.jpeg?w=428&h=0&crop=1)
An exclusive first look at the sporty brand’s first foray into ultra-luxe shades.
![omega-seamaster-joe-biden](https://www.maxim.com/wp-content/uploads/2021/05/omega-seamaster-joe-biden.jpg?w=428&h=0&crop=1)
Five classic timepieces favored by America's 46th president.
![1_Duke_Gold_Front_UGmWLdr](https://www.maxim.com/wp-content/uploads/2021/05/1_duke_gold_front_ugmwldr.jpg?w=428&h=0&crop=1)
Shooter-inspired aviators that honor the "Fear and Loathing in Las Vegas" author.
![ray-ban reloaded olympian](https://www.maxim.com/wp-content/uploads/2021/05/ray-ban-reloaded-olympian.jpg?w=428&h=0&crop=1)
The 1968 Ray-Ban Olympian has been re-issued for a limited time only.
![aviator-reloaded-1](https://www.maxim.com/wp-content/uploads/2021/05/aviator-reloaded-1.jpg?w=428&h=0&crop=1)
Get these classic sunglasses while you still can.
![Ray-Ban-Outdoorsman-Lifestyle-1](https://www.maxim.com/wp-content/uploads/2021/05/ray-ban-outdoorsman-lifestyle-1.jpg?w=428&h=0&crop=1)
These rugged shades are cooler than ever.